YORKSHIRE WOMEN SWAPPING THE SUMMER SARONGS AND SANGRIA FOR STYLISH ACTIVEWEAR FOR A SUMMER OF SCARBOROUGH, SCUNTHORPE AND SELF-LOVE
A West Yorkshire fashion designer and stylist has seen her unique activewear range, which embraces every woman’s body and style, in huge demand this season. Summer is when she would normally be swamped with bespoke swimwear and party dress orders.
But the Leeds-born, Kirklees based ‘instagram-famous’ fashion house has had a makeover too by creating a special summer wardrobe of workout wear to meet demand!
Swimwear, holiday clothes and packing essentials are normally top of our shopping list at the moment, but as we lunge into a very different style of Summer of staycations, one Yorkshire designer has seen a staggering shift to people instead shopping for her activewear.
West Yorkshire fashion designer Jordan Wake, who specialises in tailor-made styles to suit every woman, would normally be measuring people for holiday outfits and partywear, has instead launched her third activewear line of the last year due to the huge demand in her clients now “wanting summer workout gear instead of Sangria-ready sarongs!”
Leeds-born Jordan, who runs Wake Bespoke from her ‘Pink Palace’ HQ in Cleckheaton town centre, styles every woman from travelling TV stars to traffic wardens, says: “Whilst we would normally be finishing off prom dresses, creating confidence-boosting bespoke bikinis for all bodies, because everybody is a beach body, and party wear, has instead been overwhelmed with demand for her Lockdown love of sourcing the best activewear to suit all of our changing needs... from lounging around at home to more people than ever working out at home.
She said: “It’s wonderful to see women all over Yorkshire and those who travel to me from further afar, seizing this challenging period by shifting their Summer plans to staying active whether that be at home or on holiday in the UK.
“The great thing about my ‘athleisure’ line for my Workout with Wake brand, is that it combines comfort with style, and is suitable to wear at home or to go on those Summer strolls and staycations.”
28-year-old Jordan, who has amassed a following of more than 50,000 online has herself swapped her summer wardrobe in favour of her new line of bright tie dye activewear and summery coloured tracksuits which she wears to the gym, on dog walks or at work.
She is normally known for her extravagant dresses and occassionwear, and whilst she is still fulfilling a steady demand for this, it seems that people are on a mission to use these months to move more at home in the UK instead.
Jordan who began designing clothes from her grandma’s attic in the suburb of Leeds as a shot teen, jokes:
“We may not always get the same sun of Sydney but Scarborough and Scunthorpe will be our replacement for Muscle Beach this year!
“It feels like we are utilising that Australian-style trend of athletic wear being the norm to wear out and about.
“Not to mention your motivation levels when you can work, move and go out in our special collection.”
And whilst it’s a relief to see that business is in booming instead of down turning which I think most independents have feared at some point this past year, I am just ecstatic that our many multi-faceted female customers are staying focused in feeling-good whatever this season will bring.”
Workout with Wake not only caters for more of us working out from home than ever before, or vowing to get fit, but Jordan has proved that workout clothing can help improve positivity and empower peak performance in work, life, home and outdoors. Jordan herself understands this as someone who runs businesses, enjoys socialising, personal development and has a range of interests from Ibiza island-hopping to winding down on family walks in her local park aims to help all women embrace their unique beauty and wear whatever makes them-feel good.
The ‘Young Entrepreneur of the Year’ and ‘Fashion Designer of the Year’ says: “As a family-run business we all wear my ranges from my young niece to my Grandma, the great thing about my designs and off the rack lines is that I create and curate everything for the individual.
“That said we do love my twinning ranges too.”
Wake Bespoke has seen an astronomical growth since it launched 5 years ago, relocating it’s rooftop HQ in Leeds City Centre to a three-storey shop in Cleckheaton town centre will always keep its humble Yorkshire roots whilst also creating a huge online community of women worldwide.
Jordan herself is looking forward to Summer thanks to a positive mindset and a love of living her life her way, like a lot of the women she styles inside out.
She says in her Leeds accent: “I have been using the Pandemic for making the most of working online and giving myself plenty of time for personal development coaching so that I can be in the best shape mentally and physically to support as many women from all walks of life to dress, work, live and love themselves inside out.”
Jordan’s own diary this year she says also reflects her own transformation as well that she sees in a lot of women who love her holistic approach to design clothes for them inside out, will be participating outdoor pursuits such as Tough Mudder as well preparing to make her first appearance and compete at a beauty pageant.
“Life is more than what you wear, it’s how you feel inside, which is why we try to coach, consult and care for each customer not just to style for her body but for her mind too.
“Our clothes, life journey and frame of mind, is so important. Focusing on my holistic style has helped me too from going from a shy and unconfident young woman who battled to ‘fit in’ to today where I feel so good in embracing who I am and I see all of me as assets. Flaws and all.
I am just a real woman. And we are all wonder women, I just want you to feel it too and move with confidence and power within!”
Wake Bespoke offers a range of consultations in store and online as well as off the hanger designer wear to tailor-made Bridal wear and loungewear.
Jordan is also busy preparing for the annual Leeds-based Simply Ladies Fashion Show which celebrates real women loving themselves and lavish designs as they are welcome to walk down the catwalk and attend a lavish ceremony in September. She adds: Here at Wake and all of our sisterhood want you to feel empowered, strong and comfortable whilst looking and feeling fabulous. “Bossing your own personality which can come from wearing the right clothes to suit you because you are unique and perfect as you are! It is about you feeling empowered to live your life your way with passion, power and to achieve peak performance in all of your loves... starts with believing in yourself and we can be your community who will love you inside out!”
Independent Fashion house Wake Bespoke designs tailor-made clothing for special occasions from weddings to proms, from parties to events. Whether you’re strutting down a red carpet in a ball gown or you’re active around the house... all women deserve to feel the best, wear the best and most of all be their best selves.
You can shop now for Wake Bespoke’s latest collections via the boutique section on their website, by going to:
https://www.wakebespoke.co.uk/ or you can opt for made to measure services, all done online for the time being.
You can also follow Wake Bespoke on instagram, facebook and twitter @wakebespoke.
Wake Bespoke’s new premise is located at 51 Northgate, Cleckheaton, BD19 3HS.
Hundreds of creative industry professionals are being invited to join a two-day virtual event this month - the only one of its kind in the North of England.
The Creative Leaders Festival 2021, organised by GC Business Growth Hub on behalf of The Growth Company, will take place from May 25 to 26.
The virtual expo will provide advice about support available to the sector and its sub-sectors to help businesses plan and grow, with the two-day event featuring a series of high-profile speakers, roundtable discussions and workshop sessions.
More than 70 industry experts from creative, digital and tech industries will be speaking at the event.
Guests include Creative England’s Mehjabeen Patrick; Manchester International Festival’s Paul Clay; Northern Ballet’s Chief Executive Mark Skipper, and co-chair of Greater Manchester Local Enterprise Partnership and CEO of Magnetic North Lou Cordwell OBE.
This is the second festival following last year’s inaugural event, which covered the North West and attracted more than 450 delegates to register. This year’s expo promises to be even bigger and has been extended to cover more Northern areas.
It is open to any creative, digital or tech business, based in the North of England, operating in fields such as film, TV, photography, design, gaming, fashion, marketing and PR.
The event is being supported by Greater Manchester Combined Authority and the Department for Digital, Culture, Media and Sport.
It will be opened by Minister of State for Digital and Culture, Caroline Dinenage, at 10am.
Minister of State for Digital and Culture, Caroline Dinenage, said: "The creative industries will play a vital role in helping to drive the economy as we build back better from the pandemic.
"It is fantastic to see thriving creative industries across the north where the sector is continuing to make important strides as part of our levelling up agenda. This festival is a great opportunity to celebrate this success and be inspired for the future.”
Delegates can join panel discussions, Q&A sessions, workshops and sector specific roundtable sessions, as well as a virtual exhibition and peer to peer networking.
Workshops delivered by sector specialists from across the North will cover topics such as understanding the funding maze; creating a culture of diversity and inclusion, and protecting your assets.
The Hub is part of The Growth Company and part-funded by the European Regional Development Fund.
Head of Digital, Creative, and Tech at the Hub, Sarah Novotny, said: “This is a unique festival which will give businesses the opportunity to hear from industry specialists, share knowledge and best practice, and discover the wide ranging support that is available.
“The UK’s creative sector is world renowned and very valuable to our economy, so it is vital that the sector strengthens and return to growth. We want to do all we can to support creative businesses which is why we have extended the festival to cover more regions in the North of England.
“We know that the creative sector has been hit hard by the pandemic, but some businesses have also been presented with more favourable trading conditions and opportunities to grow.
“Our aim with the festival is to facilitate connections and help businesses get back to growing as well as helping businesses to take advantage of opportunities for development and growth.
“Diversity and inclusivity will play a key role. With diversity, will come innovation and innovation will help build resilience and stronger businesses in the future. We are looking forward to hundreds joining us over the two days.”
To see the full schedule and to register for the event (at no cost), please visit:
The festival is also backed by Creative Industries Council, Creative England, Creative Industries Federation, Creative Lancashire, Boost Business Lancashire, Liverpool Growth Platform, Northern Ballet, Scale-up Institute, AD:VENTURE, and the Intellectual Property Office.
Businesses looking to access specialist support can visit www.businessgrowthhub.com for more information about the organisation’s extensive range of services.
This and other GC Business Growth Hub projects are part-financed by the European Regional Development Fund (ERDF) as part of the GM Business Growth Hub project, designed to help ambitious SME businesses achieve growth and increase employment in Greater Manchester. The Hub is also supported by the Greater Manchester Combined Authority and Greater Manchester local authorities.
A new multi-storey fashion design studio has opened up it’s new “pink palace” HQ sprinkling some glitter onto Cleckheaton town centre
Wake Bespoke which has amassed a large online following for it’s lavish tailor-made designs seen on the likes of influencers, the cast of TOWIE and A-listers on the red carpet, has “finally had it’s fairytale ending” after a tumultuous year of Lockdowns delaying its launch.
CEO and chief designer Jordan Wake said: “We’ve used this time to our advantage, to really give our new home a dazzling makeover!
“We know it’s been a challenging time but in our true spirit of empowering transformations and true makeovers to glow from the inside out... we have utilised this time to focus on our core, create new products to suit the active lifestyles of our customers, lead online sewing masterclasses and create our very own pink palace to add some sparkle back into people’s lives.”
Jordan, 28, who has evolved from a studio apartment HQ in Leeds City Centre to three floors dedicated to her dream of dressing women to feel empowered, thrived online in lockdown with a viral campaign of women dressing up in her most flamboyant designs whilst doing menial tasks at home due to events being cancelled.
She also set up the Glow and Grow Ladies Network community for women who want to level up in life.
Jordan, originally from Leeds, started out as a “shy seamstress” on work experience where she would spend her nights at her grandmas house to finish off her own designs.
But thanks to her unique flamboyant style and her passion for creating any design for each woman regardless of background, she quickly rallied up enough support to launch her own business “Just Jordan,” she laughs.
With her humble down-to-earth Yorkshire personality, she quickly built up a repertoire of returning clients from women recovering from a range of surgeries to prom queens and brides as well as catwalk models.
She said: “We’re all about making every woman feel amazing from the inside out, we’re a female empowerment company disguised as dress makers!”
After making a storm online, celebrities and top influencers took note and started arranging exclusive fittings from Jordan who has evolved into the global fashion brand Wake Bespoke. Jordan said: “I am naturally an introvert, so social media gave me the platform and the confidence to build my customer base and most of all serve every woman from the red carpet to brides walking down the aisle, from party goers in Ibiza to school prom dresses. “Whatever age, background, size, style or challenge, we promise to use our skill, warmth of our friendly team and experience to empower every woman from unique costumes to off-the-peg activewear.
“We’re family run and owned and we can’t wait to welcome every woman into our store whether it be to book a consultation in our new HQ or online to shop, book a consultation or just get in touch about our range of feel-good products and sewing masterclasses.”
It’s a “fairytale ending” as Jordan and her team leap forward into a new story offering a range of services, serving guests near and far and bring some cheer back to Cleckheaton, West Yorkshire with their new Wake Bespoke HQ complete with a consultation area, gift shop and instagrammable backdrops.
Jordan said: “I have dropped ‘just’ from my vocabulary too, I am not just Jordan or just a seamstress, I am a CEO of a female empowerment company which is starting it’s new fairytale with a fitting premise!
“I can’t wait to welcome all women into my store or say hi on one of my outline platforms, you can find us @WakeBespoke.”
You can shop now for Wake Bespoke’s latest collections via the boutique section on their website, by going to:
https://www.wakebespoke.co.uk or you can book a consultation for made to measure services either online or in store.
Wake Bespoke’s new premise is located at 51 Northgate, Cleckheaton, BD19 3HS. Bookings are via appointment only.
You can also follow Wake Bespoke on instagram, facebook and twitter @wakebespoke.
It’s been a year of resilience, hurdles and setbacks for many, but two female entrepreneurs are determined to add the sparkle back to the business community by launching a new magazine and online community to showcase the best northern businesses and influencers.
Two Yorkshire-based business women wanted to transform the lives of female-run businesses, brands and influencers by sharing their stories in a new magazine which showcases “the best businesses in the north” with a passion for highlighting northern talent, championing businesses up north and to grow a ‘sparkly community’ together following the challenges of the Pandemic.
Multi-award-winning business owner, Media Consultant and “Blogger of the Year” Sophie Mei Lan and fellow Small Business Owner and Influencer Amy Downes launched Sparkle Up North - a new magazine, online community and learning platform on International Women’s Day as they want to change the perception of the north and women in business as well as sharing the wide range of transformational success stories of businesses, brands and influencers here.
Journalist, Wellbeing Influencer and Media Consultant Sophie Mei Lan started her career as a journalist by setting up a blog “as well as getting a part-time dancer job” to fund her studies, young children and to use her passion for community driven journalism to shake up the media industry online and offline in the mainstream media.
She said: “Even the barrier for women in business… from leaders to personal brands, from online influencers to people managing a job, family and a business… it can be hard for women to even have the confidence to identify themselves as business owners in their own right, let alone shout about their success and find unwavering support, no matter what challenges they face.”
Single Mum-of-two Sophie, 32, who lives in Wakefield, West Yorkshire and originally from Sheffield knows what a juggle it can be managing her work as a journalist, business owner and online influencer alongside family, health and home life.
“Not to mention my need to spend time with my daughters, to eat well, sleep and exercise. It can be hard trying to ‘do it all, especially without a cheerleading community around you!”
Sophie turned to online media, such as blogging and vlogging, as a young mum, to vent her struggles with mental health problems and her passion for cheerleading those who “don’t fit the status quo,” like her, she says.
She won awards for her human rights blogs and mental health vlogs whilst being a student at University of Manchester (BA Philosophy, Social Sciences and Italian) and later University of Salford (PGDip/NCTJ Broadcast Journalism- funded by Journalism Diversity Fund/NCTJ) which secured her work freelancing at Channel 4 News, ITV News and BBC News whilst working from home in Yorkshire and setting up all female media company Evoke Media Group.
Sophie, who continues to work as a newspaper columnist, mind & body fitness influencer and now published author, said: “I have been stubborn about staying up north despite all the amazing opportunities London had to offer, I was determined to create my own opportunities for myself and others up north through setting up my own businesses.
“I originally set up an influencer marketing network alongside creating my own content online and in the press.
“Blog Up North has been a great platform over the years to connect northern influencers with brands and media opportunities as well as setting up what’s on guides for Yorkshire and the north of England.”
But as lockdowns meant that TV documentaries and feature films came to a standstill in her company, she focused on writing newspaper columns “my huge luxury and honour to write about social affairs and mind & body fitness” as well as working online as a media consultant @TheSparkleCoach…
Sophie was determined to emerge from Lockdown even “stronger and sparklier than before” and to help other women like her. After chatting to fellow mental health and flexible working influencer Amy Downes aka the Content Planning Wizard, the pair who have a shared love of feminism, football and media, decided to set up Sparkle Up North - a magazine to share positive business stories up north to showcase and support northern business women.
Mum-of-two Amy Downes, 37, who lives in Leeds originally from Ipswich, said: “The last 12 months has been horrendous for many but after every storm, the sun must come out and I believe amongst the sad stories of businesses closing, there are also tales of incredible business people who have adapted their business through the pandemic so that it not only survives but thrives.
“Lots of these are women who have overcome terrible circumstances and those are the entrepreneurs we want to shout about for Sparkle Up North.”
Amy is a social media coach who helps small business owners wave a magic wand over their social media pages, by making content creation easier and less time-consuming. She offers one-to-one coaching through her Power Hours, as well as group support in her popular Facebook community.
Together the pair have launched Sparkle Up North Magazine and Community as a social business in its own right.
Sophie added: “We’d love to hear powerful stories from business owners and for women across the north to join our online community of entrepreneurs from a variety of backgrounds, all adding sparkle back into the northern economy and showcasing the incredible skills we have on offer.”
For more information, go to:
https://sparkleupnorth.com or email firstname.lastname@example.org
and follow them on social media @SparkleUpNorth @TheSparkleCoach @ContentPlanningWizard