WHY JOIN A FACEBOOK GROUP: Tips on why to join or start a facebook group

Social media can feel overwhelming at times, so it is important to focus on community and serving people whilst building a business as time is money. A great way to build your brand, passion or cause is by setting up a Facebook group or joining and supporting others. 
 
So... Why join or start a Facebook group? 

• Great for community building for businesses/shared interests/support 
• Networking: Meeting and connecting with likeminded people 
• Sharing skills and acquiring new ones 
• Increase organic reach 
• Speak to your customers directly, test ideas and help them
• Offer value and serve 
• Share exclusive information / receive insider knowledge 
• Build relationships, boost sales and sustainability 
• Create membership community to offer transformations
• Cut through the noise and be seen on social 
• Engage with people and grow your brand 
• Express Yourself: More intimate relationships can be forged with clients  

 
When you're building a brand, business or promoting a cause, Facebook groups or any online community, in fact, can be a great way to test ideas, research the market and most of all build a sustainable business by connecting, serving and creating products and services for those who need it. 

​For more tips follow @TheSparkleCoach on social media or go to: https://thesparklecoach.com (our in-house PR and Marketing expert Sophie Mei Lan) 
 
​By Sophie Mei Lan 
Co-founder of EvokeMediaGroup.co.uk 
Blogs at mamamei.co.uk / yorkshirefamilies.co.uk / blogupnorth.co.uk ​